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Milano fan-pack

Client: Gulbahar Tobacco Intl.

Year: 2015

Country: the Middle East, CIS and Russia




Development of a total product concept including product idea, naming and packaging graphics. The creative idea is a theme of international travel and exploration of famous destinations like New York, Paris, Geneva and London. The concept allows consumers to interact with Milano’s fan-like packaging. Traveling is one of the most attractive activities for consumers in developing countries to where Milano is targeted.